Page 4 - Top Cover Issue 6

TOP COVER ISSUE 5

is located there as well as the new company headquarters, which
was built for 4.7 million Euros. More particularly it houses the
Research and Development Department, the creative workshop
for shoe development with state-of-the-art research and test
laboratories.
Early on, HAIX® laid the foundation for one of the world’s most
modern shoe production facilities in Croatia, one of the EU
Member States. At this location, where the big names in the sports
industry once had their high-tech products manufactured, over
600 employees have been making high-quality HAIX® functional
shoes since 2009.
The Specialist for Functional Shoes The US branch of HAIX® in Lexington, Kentucky, has been

Innovations, High-Tech Production, and Shoemaker Know-How furthering expansion in the American market since 2003.

What do the legendary New York Firefighters, the fire fighters in HAIX® employs approximately 900 people worldwide and
Mexico City, Hamburg, Moscow, and Cape Town as well as the manufactured approximately 653,000 pairs of shoes in 2013. In
German GSG 9 Counter-Terrorist Unit, military units in Europe, Europe, America, or Asia – or wherever else reliable footwear is
the United Arab Emirates, and Afghanistan have in common with needed – high-quality HAIX® boots have become an indispensable
aid workers in worldwide emergency response operations after companion.
earthquakes or tsunamis? They all wear shoes produced by HAIX®.
For further information, please visit www.haix.de

When HAIX® CEO Ewald Haimerl took over his parents’ shoe
making business in 1992, he had a vision. The shoe specialist
from the Bavarian town of Mainburg wanted to see the HAIX®
brand compete in the global market. Less than twenty years later,
this vision has come to life. HAIX® is considered a top brand of
functional shoes for fire fighters, police, and task forces worldwide.
With numerous patents and new product developments, the
global player from Bavaria is ready to set new standards with
regards to functionality and innovation.

This company was founded in 1948 in Mainburg, Bavaria. Its
practice-based research and creative new product developments
are the trademarks of its craft. HAIX® has redefined shoes for
professional use with outstanding technical know-how and a
perfected high-tech production process. The brand-new HAIX®
FIRE HERO is considered the safest and most innovative fire
fighter boot in the world. The development of the Ranger GSG9-S
service boot was based on the experiences and special mission
requirements indicated by members of the German SWAT unit.
The HAIX® Airpower X1 was tailored specifically towards motion
sequences in emergency and rescue services. These are merely
some examples of how HAIX® approaches development.

The Bavarian shoe making business is rich in tradition and has also
established itself in the workwear, forestry, and outdoor industry
thanks to the quality of its functional shoes and safety shoes. In
2012, a completely new product line has paved the way into the
leisure and sports field.

The corporate strategy at HAIX® was developed at the
headquarters in Bavaria. A significant portion of the production